The
Wall Street Journal, “Asian Advertisers Crank up Ad
Spending”, March 27th, 2000.
[Quote Excerpt]
Not high on the list, but coming on fast, were dot-com
companies such as internet portals, which are trying to drum
up visitors using the old-fashioned media of newspapers and
TV. “That really started in the fourth quarter,”
said Matthew Dodds, regional director of client service for
U.S. ad agency FCB Worldwide, a unit of Chicago’s True
North Communications. “But almost everyone seems much
healthier these days.”
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